According to the latest report from the IMARC group, entitled âCentral Asia E-Commerce Market Size: Industry Trends, Share, Size, Growth, Opportunities and Forecast 2021-2026â, supply Central Asia e-commerce market grew at a CAGR of around 12% during 2015-2020 expecting the market to continue its strong growth over the next five years. The report provides detailed market analysis by region, product type, transaction and service type.
Reference year: 2020
Forecast year: 2021-2026
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Central Asia E-Commerce Market Industry Definition and Application:
E-commerce or e-commerce refers to the transactions of goods and services that allow individuals and businesses to buy and sell things over the internet. These transactions can be managed through a smartphone, tablet or laptop, which also comes in the form of a digital mail order catalog. E-commerce offers many benefits such as improved economic efficiency, reduced development gaps, new jobs and increased inclusion. It also promotes paperless cross-border trade, reduces transaction costs, reduces illicit financial flows and promotes a digital global economy.
To note: We regularly monitor the direct effect of COVID-19[feminine] in the market, as well as the indirect influence of associated industries. These observations will be incorporated into the report.
Central Asia E-Commerce Market Trends and Drivers:
The e-commerce market in Central Asia is mainly driven by improved cross-border trade activities. The market is also facilitated by Kazakhstan’s membership in the World Trade Organization (WTO), creating trade transparency while expanding the consumer base. Rising penetration of internet and smart devices in Tajikistan, Kyrgyz Republic, Georgia, and Turkmenistan is also propelling the growth of the market. Moreover, the integration of e-commerce platforms with various advanced technologies, such as artificial intelligence, machine learning, cloud computing, has also intensified e-commerce in the region. Additionally, online retail stores are gaining popularity, especially among the millennial population, for a hassle-free shopping experience. These factors are expected to impact the growth of the market in the near future.
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Central Asia E-Commerce Market Segmentation:
The report has segmented the market based on region, product type, transaction, and service type.
Breakdown by product type:
- Household appliances
- Clothes and shoes
- Beauty and personal care
Breakdown by transaction:
- Business to consumer
- consumer to consumer
- Business to business
Breakdown by type of service:
- digital content
- Travel and Leisure
Breakdown by country:
Who are the main e-commerce market in Central Asia Key players?
The report provides a detailed analysis of market leaders including.
Air Astana, AliExpress, Amazon.com Inc., Arba.uz, ChocoFamily Holding, eBay Inc., eSavdo, Kaspi Magazin, Kolesa.kz, Lamoda.kz, OLX Group, Sulpak, Svetofor, Technodom.kz and Wildberries.
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