Thursday, December 1 2022

Goodwill is the go-to place for second-hand buyers who are always on the hunt for a diamond in the rough. Now the market is expanding to the online world.

GoodwillFinds, a new e-commerce version of the chain, has launched offering everything from used clothes that make up most of the store to oddities like a crystal bowling ball with a skull on it. Other items in the current inventory of approximately 100,000 items range from books and home decor to other specialty and collectible items.

Although sales are available to everyone in the online world, the profits will accrue to the region where the item originated.

“Goodwill has built a legacy of building communities through the power of hard work,” Steve Preston, CEO of Goodwill Industries International, said in a statement. “GoodwillFinds pursues this mission through a modern online shopping experience, backed by a century-old philosophy, to harness resale with purpose.”

Goodwill was established 120 years ago and currently operates approximately 3,300 stores in the United States and Canada. Prior to the launch of GoodwillFinds, the store did not have a central online presence, although some stores worked with third-party vendors to sell certain items on eBay or Amazon.

The launch of the portal comes as the second-hand clothing sector explodes, with sales expected to reach $77 billion by 2025. The number of first-time second-hand clothing buyers in 2020 jumped by 33 million and three quarters of these buyers planned to increase their spending in this market.

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